Bringing the Curtain up on our Branding Transformation
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Time to read 5 min
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Time to read 5 min
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We're thrilled to unveil our stunning new branding and outer packaging!
After months of planning and deliberation, this brand new chapter is a huge milestone for our heart-led beauty brand: reflecting our foundational connection to art and nature as well as the magical childhood that inspired our journey.
At the heart of our new visual branding lies the rich tapestry of our early years in the idyllic Borders of Scotland. Growing up on the banks of the River Tweed, we were immersed in a world of natural beauty and self-sufficiency. Our mother's love of nature and our father's creative connection to the landscape have profoundly shaped who we are and what we have created at Raven Botanicals.
This heritage is reflected right through our new product design: from colour and texture (and of course our beloved Raven), each design element captures our family story and the enchanting landscape that sparked and nurtured our love for the natural world.
Our gorgeous new insignia captures the essence of our family life in the early years, intertwining art and nature in a harmonious blend of fun and creativity.
Every element of this emblem is significant and reflects our deep connection, both to the natural world and the realm of creativity.
As children, we concocted “magical” potions grown in our parents’ productive garden. Our Mum's enthusiasm for gardening influenced Charlotte to study botany - meaning her legacy and passion for plants is captured in every Raven Botanicals recipe.
Arabella and our brother Euan working hard digging tatties for tea.
The shape of our logo, a scalloped flower, symbolises the all-encompassing influence of our special Mum, and her incredible knowledge of plants and flowers. She didn’t get to see us bringing Raven Botanicals to life, but we know she would have been our biggest supporter.
♡ Our lovely Mum, Penny ♡
Our home was a haven for injured wildlife, particularly corvids. Our Mum’s powerful ability to nurture and care for others extended to a series of rescued rooks, crows and jackdaws with whom we were lucky enough to grow up!
These intelligent birds, some found in crow traps, found refuge and rehabilitation in our family. Two of our feathered friends, rescued in their youth, became cherished companions for many years. These intelligent, characterful birds were a unique feature our family home and brought it to life in a way that’s hard to put into words!
Our Dad is a sculptor, and his early works in forged and welded steel were all around our family home. These beautiful narrative works often included bird and landscape imagery, inspired by our rural surroundings and their rich stories. The flying bird in our emblem can be found on his corten steel memorial to Hugh McDiarmid, the Scottish poet, which stands proudly on the hillside above the Border town of Langholm.
The Hugh MacDiarmid Memorial by. Jake Harvey. Can you spot our bird?
Our Dad with "Corbie" & a tiny Charlotte in front of the Hugh MacDiarmid Memorial.
Two blossoms represent us, sisters who have embarked on this journey together!
Combining our backgrounds in botany and fine art, we've dedicated ourselves to furthering a childhood passion, continuing a legacy and creating skincare products that nourish both skin and soul. Our business is heart led and we invest knowledge and passion into every product.
Charlotte (left) and Arabella (right)
Beyond the emotional connection and storytelling reflected in our new branding, we wanted to create synergy and consistency across our entire product range.
Each product is designed to create a family - offering a seamless and effortless skincare experience that delivers real results. The design and materials we have chosen are a reflection of the care and attention we put into every product! It's like wrapping a beautiful gift for your skin!
Ethical business
Family inspired and owned
Cruelty free and independently accredited
Certified ethical brand
Our new labels are oil-resistant, meaning your covetable glass bottle now stays sleek and slip-free, vibrant and clean. We’d love you to reuse your glass bottles and top them up with our widely recyclable aluminium refills.
The luxurious soft feel adds a touch of luxury, while the dark glass guarantees that your product stays fresh until the very last drop. We happen to think our new bottles may even look quite bougie in your bathroom!
We've not only revamped our bottles but also designed beautiful boxes for each product in our range. We're committed to providing a luxurious experience while staying true to our eco-friendly values, and we think we may have nailed it!
Our new product boxes are FSC® certified and made with ECF pulp. Their composition is 55% pure FSC® certified fibres, 40% recycled fibres, and 5% cotton fibres.
Environmental Features:
So, when your package hits the mat, you're in for a treat! Get ready to unbox a little piece of luxury that's kind to both you and the planet. We’re so pleased that as well as being a gorgeous gift to yourself, our products will now make the perfect present for someone else too.
We're thrilled to announce that our new branding and packaging is now available! We've been working diligently to label and bottle our products, so you can experience the glamour of our new look right away. Perfect for starting your Christmas shopping early, our beautifully packaged gifts are easy to wrap and sure to impress.
We're pleased to confirm that our new packaging is eco-friendly! We remain committed to our planet-friendly ethos, ensuring that our values of ethical supply chains, responsibly sourced ingredients, and high-performance, vegan, and cruelty-free skincare are never compromised. Our boxes are made with 55% pure FSC certified fibres, 40% recycled fibres, and 5% cotton fibres. They are completely recyclable and biodegradable.
Further Readings